000 00411cam a2200169ua 4500
008 080616t2002||||||||||| 00 ||eng c
041 0 _aeng
082 _a658.8
_bPRI/M
100 0 _aPride, William M.
245 1 0 _aMarketing: concepts and strategies /
260 _aNew Delhi:
_bAPPD,
_c2002.
300 _axxiii,664p..
362 1 _a2002.
365 _aRs.350/.
_ePB
650 0 _aManagement
942 _cBK
999 _c18464
_d18464