000 00388cam a2200157ua 4500
020 _a81-7881-159-6
082 _a658.8
_bSAN/M
100 _aSanjib Dutta
245 0 0 _aMarketing management: concepts and cases
260 _aHyderabad
_bThe ICFAI University Press
_c2003
300 _a200p.
500 _aIncludes index.
650 0 _aMarketing
650 0 _aManagement
942 _cBK
999 _c17098
_d17098