| 000 | 00588cam a2200229ua 4500 | ||
|---|---|---|---|
| 008 | 060815t1999||||||||||| 001 ||eng c | ||
| 020 | _a0-7619-1000-X | ||
| 041 | 0 | _aeng | |
| 082 |
_a658.83 _bBEA/H |
||
| 100 | _aBearden, William O., | ||
| 245 | 0 | 0 | _aHandbook of marketing scales / |
| 260 |
_aNew Delhi: _bSage, _c1999. |
||
| 300 | _axiv, 537p.. | ||
| 362 | 1 | _a1999. | |
| 365 |
_a$105 _ehb |
||
| 500 | _aIncludes bibliographies and index. | ||
| 504 | _a. | ||
| 650 | _aMarketing research | ||
| 650 | 0 | _aConsumer behavior | |
| 700 | 0 | 2 | _aNettemeyer, Richard G. |
| 942 | _cREF | ||
| 999 |
_c11022 _d11022 |
||