000 00561cam a2200229ua 4500
008 060815t2003||||||||||| 001 ||eng c
020 _a9971-51-389-7
041 0 _aeng
082 _a658.83
_bAAK/M
100 0 _aAaker,, David A.
245 1 0 _aMarketing research /
250 _a7th.
260 _aNew York: John Wiley & Sons:
_bJohn Willy & Sons,
_c2003.
300 _axvi, 751p..
362 1 _a2003.
365 _a$ 7.50
_epb.
500 _aIncludes index.
504 _a.
650 _aManagement
650 0 _aMarketing Research
942 _cBK
999 _c10902
_d10902