International marketing: text and cases/

By: Justin PaulContributor(s): Ramneek KapoorMaterial type: TextTextPublication details: New Delhi: Tata McGraw Hill, 2012Edition: 2nd edDescription: 503pISBN: 978-1-25-900180-2Subject(s): WTO | Market entry modes-JV-M&A | International e-tailing | Export documentation and proceduresDDC classification: 658.848
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