Essentials of business research : a guide to doing your research project /
Material type:
TextPublication details: London: Sage, 2014Edition: 2nd edDescription: xxii, 352 pISBN: 9789386062758Subject(s): Business | Dissertations-AcademicDDC classification: 650.072
Contents:
An introduction to business research -- Developing a research topic -- Conducting a literature review -- Addressing ethical issues -- Establishing a research design -- Primary data collection -- Using secondary data -- Sampling -- Analyzing quantitative data -- Analyzing qualitative data -- Writing up and presenting your research.
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
BK
|
Stack | 650.072 WIL/E (Browse shelf (Opens below)) | Available | 68013 |
Includes Internet access.
An introduction to business research -- Developing a research topic -- Conducting a literature review -- Addressing ethical issues -- Establishing a research design -- Primary data collection -- Using secondary data -- Sampling -- Analyzing quantitative data -- Analyzing qualitative data -- Writing up and presenting your research.
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