TY  - BOOK
AU  - Messaris, Paul
TI  - Visual persuation: the role of images in advertising 
SN  - 0-8039-7246-6
U1  - 659.104 2 
PY  - 1997///
CY  - California
PB  - Sage Publication
KW  - Management
KW  - Advertisment management
ER  -