TY  - BOOK
AU  - Neeru Kapoor.
TI  - Advertising and personal selling
SN  - 978-81-922284-0-2
U1  - 659.1 
PY  - 2012///
CY  - New Delhi
PB  - Pinnacle.
KW  - Advertising
KW  - Personal selling
KW  - Sales management
ER  -