TY - BOOK AU - Watson,James TI - Media communication : an introduction to theory and process SN - 9781137428219 (pbk.) U1 - 302.23 PY - 2016/// CY - London PB - Red Globe press KW - Mass media KW - Literature--Philosophy KW - Religion and culture KW - Social sciences KW - Culture--Study and teaching KW - Communication KW - Educational sociology N2 - This new edition of a popular book provides an overview of mass media in society today. With illuminating examples and enhanced international coverage, Watson covers the core areas for media and communication degrees, as well as discussing hot topics such as the possibilities brought about by digital technology for citizen involvement in the media ER -