TY  - BOOK
AU  - Malhotra, R K, Ed.
AU  - Nachhattar Singh.
AU  - Sharma, S D.
TI  - Marketing management
SN  - 9788123114665
U1  - 658.8 
PY  - 2003///
CY  - New Delhi
PB  - Anmol Publications
KW  - Marketing management
ER  -