TY  - BOOK
AU  - Suresh,K
TI  - Marketing research: approaches and applications  
SN  - 81-7881-479-X
U1  - 658.83 
PY  - 2005///
CY  - Hyderabad
PB  - The ICFAI University Press
KW  - Management
KW  - Customer relations- Management
N1  - Includes index
ER  -