TY  - BOOK
AU  - Callingham,Martin
TI  - Market intelligence: how and why organisations use market research / 
SN  - 0-7494-4318-9
U1  - 658.83 
PY  - 2004///
CY  - London: Korgan Page
PB  - Kogan Page India
KW  - Management
KW  - Market Research
N1  - Includes bibliographies and index
ER  -