TY  - BOOK
AU  - Tovstiga,George
TI  - Strategy in practice :a practitioner's guide to strategic thinking
SN  - 9781119121640 
U1  - 658.4012 
PY  - 2015///
CY  - West Sussex
PB  - Wiley
KW  - Strategic planning
N1  - Revised edition of the author's Strategy in practice, 2013; Includes index; Preface to the first edition -- Preface to the second edition -- Preface to the third edition -- About the author -- Introduction strategy in practice -- Strategic thinking -- Sense making and strategic insight -- Insight-driven strategic analysis -- Appendices: -- Appendix A: Probing the strategic boundaries of the firm's unique competing space -- Appendix B: Strategy mapping and narrative (based on analysis of the relevant strategy building blocks) -- Index
ER  -