TY  - BOOK
AU  - Naresh K Malhotra
AU  - Satyabhusan Dash.
TI  - Marketing research: an applied orientation
SN  - 9780136085430 (casebound : alk. paper)
U1  - 658.83 
PY  - 2016///
CY  - Noida
PB  - Pearson
KW  - Marketing research
ER  -