TY - BOOK AU - Srinivasan,R. TI - Case studies in marketing : SN - 978-81-203-4606-2 U1 - 658.8954 PY - 2012/// CY - New Delhi PB - PHI Learning Pvt. Ltd. KW - Marketing KW - International marketing KW - SAP KW - Services marketing KW - Karnataka State Tourisam Corporation ER -