TY  - BOOK
AU  - Mukesh Dhunna.
TI  - Marketing Management : 
SN  - 978-93-81505-03-08
U1  - 658.8 
PY  - 2005///
CY  - Delhi
PB  - Wisdom Publications.
KW  - Consumer Behaviour
KW  - Channels of Distribution
ER  -