TY - BOOK AU - Anil mital AU - Anoop Desai AU - Anand Subramanian AU - Aashi mital TI - Product development: structured approach to consumer product development,design,and manufacture / SN - 978-81-312-2252-2 U1 - 658.5 PY - 2008/// CY - New Delhi : PB - Elsevier , KW - Management KW - Management of production ER -