TY  - BOOK
AU  - Naresh K Malhotra
AU  - Satyabhusan Dash.
TI  - Marketing research: an applied orientation / 
SN  - 9788131731819
U1  - 658.83 
PY  - 2011///
CY  - Delhi : 
PB  - Pearson Education Asia , 
KW  - Marketing research
ER  -