TY  - BOOK
AU  - Sangeetha Sharma .
AU  - Singh,Raghuvir  .
TI  - Advertising: planning and implementation / 
SN  - 9788120329737
U1  - 659.1 
PY  - 2006///
CY  - New Delhi : 
PB  - Prentice Hall , 
KW  - Advertising
ER  -