TY  - BOOK
AU  - Baran,Roger J .
AU  - Galka,Robert J.
AU  - Strunk,Daniel P.
TI  - Customer relationship management / 
SN  - 9788131505182
U1  - 658.81 
PY  - 2008///
CY  - Australia : 
PB  - South Western , 
KW  - Sales management
ER  -