TY  - BOOK
AU  - Pingali,Venugopal  .
TI  - Marketing management a decision-making approach / 
SN  - 978-81-321-0471-1
U1  - 658.8 
PY  - 2010///
CY  - New Delhi : 
PB  - Response Books , 
KW  - Marketing management
ER  -