TY  - BOOK
AU  - Arun Kumar .
AU  - Meenakshi,N  .
TI  - Marketing management / 
SN  - 81-259-2062-5
U1  - 658.8 
PY  - 2006///
CY  - New Delhi : 
PB  - Vikas Publishing House , 
KW  - Marketing management
ER  -