TY  - BOOK
AU  - Cooper,Donald R  .
AU  - Schindler,Pamela S.
TI  - Marketing research: concepts and cases / 
SN  - 0-07-060091-0
U1  - 658.83 
PY  - 2006///
CY  - Boston : 
PB  - Mc Graw Hill , 
KW  - Marketing research
ER  -