TY  - BOOK
AU  - Baron,Steve  .
AU  - Harris,Kim  .
TI  - Services marketing : text and cases / 
SN  - 0-333-61837-8
U1  - 658.8 
PY  - 1995///
CY  - New York : 
PB  - Palgrave , 
KW  - Services marketing
ER  -