TY  - BOOK
AU  - Barklay,Ian
AU  - Dann,Zoe.
AU  - Holroyd,Philip.
TI  - New product development / 
SN  - 9780750649988
U1  - 658.575 
PY  - 2000///
CY  - Oxford
PB  - Butterworth
KW  - Production management
KW  - New products-case studies
ER  -