TY  - BOOK
AU  - Czinkota,Michael R .
AU  - Ronkainen,Iikka A  .
TI  - International marketing / 
SN  - 978-81-315-0161-0
U1  - 658.848 
PY  - 2007///
CY  - Australia : 
PB  - Cengage Learning , 
KW  - International marketing
ER  -