TY  - BOOK
AU  - Baker,Michael,Ed .
AU  - Hart,Susan,Ed.
TI  - Marketing book / 
SN  - 9789380501154
U1  - 658.8 
PY  - 2008///
CY  - Oxford : 
PB  - Butterworth- Heineman , 
KW  - Marketing management
ER  -