TY  - BOOK
AU  - Keegan,Warren J.
AU  - Green,Mark C.
TI  - Global marketing
SN  - 9781292150765
U1  - 658.84 
PY  - 2017///
CY  - Boston
PB  - Pearson
KW  - Export marketing
N1  - Revised edition of the authors' Global marketing, 2015
ER  -