TY  - BOOK
AU  - Lindquist, Jay D.
TI  - Shopper, Buyer, and consumer behavior: Theory and marketing applications
SN  - 9788177223835
U1  - 658.8342 
PY  - 2009///
CY  - New Delhi
PB  - Biztandra
KW  - Marketing management
KW  - Management
ER  -