TY  - BOOK
AU  - Hoyer, Wayne D
AU  - Maclnnis, Deborah J
TI  - Consumer behaviour 
SN  - 81-85502-69-2
U1  - 658.834 2 
PY  - 1999///
CY  - Chennai
PB  - All India
KW  - Consumer behavior
N1  - Includes index
ER  -