TY  - BOOK
AU  - Rajshekar, N., 
TI  - New age marketing / 
SN  - 81-7881-029-8
U1  - 658.8 
PY  - 2004///
CY  - Hyderabad
PB  - The ICFAI University Press
KW  - Marketing
KW  - Management
N1  - Includes index
ER  -