TY  - BOOK
AU  - Gopalaswamy, T.P., 
TI  - Rural marketing: environment, problems and strategies / 
SN  - 81-259-1617-2
U1  - 658.800 917 34 
PY  - 2008///
CY  - New Delhi
PB  - Vikas
KW  - Marketing-India
KW  - Consumer behavior-India
KW  - Management
N1  - Includes index
ER  -