TY  - BOOK
AU  - Mukund,A
TI  - Marketing management: vol.2;case studies 
SN  - 81-7881-122-7
U1  - 658.8 
PY  - 2003///
CY  - Hyderabad
PB  - The ICFAI University Press
KW  - Management- arketing
KW  - Management
N1  - Includes index
ER  -