TY  - BOOK
AU  - Baron, Steve
AU  - Haris,, Kim.
TI  - Services marketing: texts and cases 
SN  - 1-403-93702-8
U1  - 658.8 
PY  - 2007///
CY  - New York
PB  - Palgrave
KW  - Management
KW  - Marketing management
N1  - Includes index
ER  -