TY  - BOOK
AU  - Birn,Robin
TI  - Effective use of  Market Research: how to drive and focus better business decisions / 
SN  - 0-7494-4321-9
U1  - 658.83 
PY  - 2004///
CY  - New Delhi
PB  - Kogan Page India Pvt Ltd
KW  - Decision Making
KW  - Strategic Planning
KW  - Success in business
ER  -