Advertising media planning: a brand management approach /

By: Kelley, Larry DContributor(s): Jugenheimer, Donlad WMaterial type: TextTextPublication details: New Delhi : Prentice Hall , 2004Description: 144pISBN: 81-203-2529-6Subject(s): Advertising managementDDC classification: 659.1
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Item type Current library Call number Status Date due Barcode
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659.1 KEL/A (Browse shelf (Opens below)) Available 63372

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