Media communication : an introduction to theory and process

By: Watson, JamesMaterial type: TextTextPublication details: London Red Globe press 2016Edition: 4Description: 326 pISBN: 9781137428219 (pbk.)Subject(s): Mass media | Literature--Philosophy | Religion and culture | Social sciences | Culture--Study and teaching | Communication | Educational sociologyDDC classification: 302.23 Summary: This new edition of a popular book provides an overview of mass media in society today. With illuminating examples and enhanced international coverage, Watson covers the core areas for media and communication degrees, as well as discussing hot topics such as the possibilities brought about by digital technology for citizen involvement in the media.
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BK BK Kannur University Central Library
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Stack 302.23 WAT/M (Browse shelf (Opens below)) Available 57281

This new edition of a popular book provides an overview of mass media in society today. With illuminating examples and enhanced international coverage, Watson covers the core areas for media and communication degrees, as well as discussing hot topics such as the possibilities brought about by digital technology for citizen involvement in the media.

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