Advertising and Sales Promotion : (Integrated Marketing Communication) / Arun Mittal . Textual Documents
Material type: TextPublication details: Delhi: Wisdom Publications. Description: 536pISBN: 978--81-89547-42-9Subject(s): Consumer Behaviour | Types and Techniques of Sales Promotion | Global Advertising and E-AdvertisingDDC classification: 659.1No physical items for this record
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