This book helps academic writers gain control over writing and publishing, master specific aspects of academic writing, and improve their productivity. Patricia Goodson offers weekly exercises and tools to achieve these goals. The exercises are theoretically-grounded and empirically-based, comprising a set of behavioral principles (e.g., writing regularly, separating generating from editing) and specific practices (weekly exercises) which ensure success. The author draws on research on writing and productivity in college settings, together with insights into the practice patterns of elite performers (such as Olympic athletes), to develop a set of key principles. This book uniquely combines these successful principles with a set of original exercises applicable to the writing needs of college professors and students.