Advertising Theory
Material type: TextPublication details: New York Routledge 2012Description: xxix,613pISBN: 9780415886628Subject(s): Management AdvertisingDDC classification: 659.101Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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BK | Kannur University Central Library Stack | Stack | 659.101 ADV (Browse shelf (Opens below)) | Available | 36536 |
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659.1 TYA Advertising management | 659.1 WEL/A Advertising : principles and practice / | 659.1 WEL/A Advertising : principles and practice / | 659.101 ADV Advertising Theory | 659.1023 TIB/A Advertising:Its business,culture and careers. | 659.104 2 JOH/I Imaging in advertising : verbal and visual codes of commerce | 659.130 WAR/W Media Selling:television,print,internet,radio |
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