Advertising and popular culture
Material type:
TextPublication details: California Sage 1996Description: xviii,277pISBN: 0-8039-5482-4Subject(s): Engineering | Advertising managementDDC classification: 659.104 209 73
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Kannur University Central Library | 659.104 209 73 FOW/A (Browse shelf (Opens below)) | Available | 06739 |
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| 659.104 2 MCA/C Commercialization of American culture | 659.104 2 MES/ V Visual persuation: the role of images in advertising | 659.104 209 73 FOW/A Advertising and popular culture | 659.104 209 73 FOW/A Advertising and popular culture | 659.1042 MCA/M Commercialization of American culture, new advertising control and democracy/ | 659.1072 Using qualitative research in advertising : | 659.10954 SUN/A 'Ad'apting to markets : |
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