Marketing :an introduction

By: Masterson, RosalindContributor(s): Pickton, DavidMaterial type: TextTextPublication details: London ; Thousand Oaks, Calif. : SAGE, 2010Edition: 2nd edDescription: xviii, 508 p. : col. illISBN: 9781849205702 (hbk.); 1849205701 (hbk.); 9781849205719 (pbk.); 184920571X (pbk.)Subject(s): MarketingDDC classification: 658.8
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BK BK Kannur University Central Library
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