Marketing in the new era /
Material type: TextPublication details: New Delhi: Sage, 1997Edition: 1st edDescription: 277pISBN: 81-7036-633-XSubject(s): Marketing managementDDC classification: 658.8Item type | Current library | Call number | Status | Date due | Barcode |
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BK | Kannur University Central Library | 658.8 PAN/ (Browse shelf (Opens below)) | Available | 06276 |
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658.8 PAL/ Principles of Marketing / | 658.8 PAL/ Marketing strategy: a handbook / | 658.8 PAL/ Principles of Marketing / | 658.8 PAN/ Marketing in the new era / | 658.8 PAN/ Beyond consumer marketing: sectoral marketing and emerging trends / | 658.8 PAN/ Marketing management: text and cases / | 658.8 PAN/A Advertising and consumer behaviour |
Includes index.
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