Marketing

By: Bovee, Courtland LContributor(s): Houston, Michael JMaterial type: TextTextPublication details: New York Mc Graw Hill Inc. 1995Edition: 2nd edDescription: xxivISBN: 0-07-006879-8Contained works: Thill, John VSubject(s): marketing Management | ManagementDDC classification: 658.8
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Item type Current library Call number Status Date due Barcode
BK BK Kannur University Central Library
658.8 BOV/M (Browse shelf (Opens below)) Available 06023

Includes index and glossary.

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