Advertising and promotion: an integrated marketing communications perspective /
Material type: TextLanguage: English Publication details: New Delhi: Tata McGraw-Hill, 2010Edition: 7Description: 1075pContained works: Purani,, keyoorSubject(s): Advertising | Integrated marketing communications | Broadcast media | Print mediaDDC classification: 659.1Item type | Current library | Call number | Status | Date due | Barcode |
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BK | Kannur University Central Library | 659.1 BEL/ (Browse shelf (Opens below)) | Available | 29530 |
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