Advertising management concepts and cases
Material type: TextPublication details: New Delhi Tata Mc Graw Hill 1997Description: xi,418pISBN: 0-07-451780-5; 9780074517802Contained works: Subject(s): Management | Advertising mangementDDC classification: 659.1Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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BK | Kannur University Central Library Stack | Stack | 659.1 MAN/A (Browse shelf (Opens below)) | Available | 41591 | |
BK | Kannur University Central Library Stack | Stack | 659.1 MAN/A (Browse shelf (Opens below)) | Available | 05697 |
Browsing Kannur University Central Library shelves, Shelving location: Stack, Collection: Stack Close shelf browser (Hides shelf browser)
659.1 KUM/A Advertising management | 659.1 KUN/I Introduction to advertising and public relation | 659.1 LAN/K Kleppner's advertising procedure | 659.1 MAN/A Advertising management concepts and cases | 659.1 MAN/A Advertising management concepts and cases | 659.1 MCS/C Creativity and advertising : | 659.1 MUR/A Advertising: an IMC perspective |
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