Dr. Hermann Gundert Central Library catalog › Details for: Neuromarketing: an introduction

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Neuromarketing: an introduction

Contributor(s): Nasreen TaherMaterial type: Text

TextPublication details: Hyderabad The ICFAI University Press 2006Description: 167pISBN: 81-314-0121-9Subject(s): Management | Management- Customer relationsDDC classification: 658.8342

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Item type	Current library	Call number	Status	Date due	Barcode
BK	Kannur University Central Library	658.8342 NEU (Browse shelf (Opens below))	Available		18576

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Previous	658.8342 LIN/S Shopper, Buyer, and consumer behavior: Theory and marketing applications	658.8342 LUO/C Consumer behaviour : concepts and applications	658.8342 NAR/C The consumer revolution : tipping the balance of power	658.8342 NEU Neuromarketing: an introduction	658.8342 SAJ/C Consumer behavioral dimensions in rural marketing: a study with special reference to selected FMCG products in North Kerala	658.8342 SAT/C Consumer behaviour: text and cases /	658.8342 SCH/C Consumer behaviour	Next

Includes index.

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