Media planning: concepts and experience
Material type:
TextPublication details: Hyderabad The ICFAI University Press 2005Description: 203pISBN: 81-7881-569-9Subject(s): Communication | Media- CommunicationDDC classification: 302.23
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Kannur University Central Library | 302.23 MED (Browse shelf (Opens below)) | Available | 18552 |
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| 302.23 MCQ/M McQuail's mass communication theory / | 302.23 ME Media perspectives for the 21st century / | 302.23 ME Media perspectives for the 21st century / | 302.23 MED Media planning: concepts and experience | 302.23 MED Media studies reader / | 302.23 MED Media and Society | 302.23 MED Media and Cultural Studies |
Includes index.
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