Effective use of Market Research: how to drive and focus better business decisions /

By: Birn,RobinMaterial type: TextTextPublication details: New Delhi: Kogan Page India Pvt Ltd, 2004Edition: 4th edDescription: xiii,226pISBN: 0-7494-4321-9Subject(s): Decision Making | Strategic Planning | Success in businessDDC classification: 658.83
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