Strategic marketing management: planning, implimentation and control /
Material type: TextPublication details: 1999Description: ix, 827pISBN: 81-7649-070-9Contained works: Wilson, Richard M.SDDC classification: 658.8Item type | Current library | Call number | Status | Date due | Barcode |
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BK | Kannur University Central Library | 658.8 WIL/ (Browse shelf (Opens below)) | Available | 14405 |
Includes bibliographies and index.
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